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Step into Bluey’s World: An Immersive Experience Coming to Brisbane

Step into Bluey’s World: An Immersive Experience Coming to Brisbane
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A New Attraction for All Ages

Bluey’s World, an eagerly awaited immersive experience, is set to open its doors in Brisbane on 7 November 2024.

This unique attraction invites fans to step into the Heeler family’s iconic home, offering a vibrant, interactive adventure based on the beloved children’s show, Bluey.

A Queensland Treasure Comes to Life

Located in the purpose-built Northshore Pavilion, this 4000sqm venue is part of Brisbane’s latest arts and entertainment hub.

Accessible by various transport modes, including Brisbane’s iconic CityCat, visitors can easily reach Bluey’s World and start their adventure.

The venue will feature real-life sets, familiar scenes, and favourite characters, bringing the whimsical world of Bluey to life.

Economic and Cultural Impact

Bluey’s World is expected to attract over 200,000 visitors in its first year, injecting more than $18 million into the local economy.

Queensland Tourism Minister Michael Healy highlights Bluey’s global appeal and the significant draw this attraction will have for both locals and tourists.

Brisbane’s Lord Mayor Adrian Schrinner also anticipates a substantial boost to local businesses, from hotels to restaurants, as fans flock to the city.

Tickets and Further Information

Tickets for Bluey’s World will go on sale on 21 May 2024, starting at AUD$49.90.

For ticket information and bookings, visit

The opening of Bluey’s World is more than just an event; it’s a celebration of a homegrown Queensland icon and a chance for families to experience the magic of Bluey firsthand.