What’s happening?
On 10 August 2025, NRL legend Sam Thaiday will serve as the inaugural Ambassador for the Mount Isa Mines Indigenous Rodeo Championships, bringing sporting star power and cultural pride to Outback Queensland.
Why it matters
Thaiday’s appointment adds national visibility to an event already hailed for showcasing Indigenous rodeo talent. “As the first-ever ambassador for the Mount Isa Mines Indigenous Rodeo Championships, I’m incredibly proud to stand alongside the incredible Indigenous cowboys, cowgirls, and communities who make this event so special,” said Thaiday.
Local Impact
From Mount Isa to Townsville and beyond, Indigenous communities are set to benefit from the event’s cultural celebration and economic uplift, with Thaiday’s involvement helping to inspire the next generation.
By the Numbers
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The Indigenous Rodeo Championships will take place on 10 August, closing the three-day Mount Isa Mines Rodeo from 8–10 August.
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In just four years, the Championships have grown into a multi-award-winning event recognised by the Queensland Tourism Awards and Queensland Reconciliation Awards.
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Standout winners in 2023 included Jed Farrington (Bull Ride, 71 points), Kimba Fien (Saddle Bronc, 72), and Layne Creer (Steer Wrestling).
Zoom In
Sam Thaiday is one of the most recognisable Indigenous sports figures in Australia. With 304 games for the Brisbane Broncos, 29 State of Origin matches, and 34 international appearances, his move from league to rodeo amplifies the Indigenous narrative beyond sport. “Rodeo is about grit, heart, and heritage and the Indigenous Rodeo Championships showcases the best of that spirit,” he said.
Zoom Out
This event underscores how regional festivals contribute to reconciliation and economic growth. Mount Isa Mines Rodeo Community Chair Mark Thompson said: “Sam is a hero both on the field and off it. He embodies the values of community, pathways and respect that the Indigenous Rodeo Championships represent.”
What To Look For Next?
Expect even more excitement as free Indigenous Rodeo Clinics led by Donovan Rutherford and Jake Curr return, opening up opportunities for new riders to learn from the best.
Mount Isa Mines Rodeo presented by Akubra
August 8 to 10 at Buchanan Park, Mount Isa
Tickets on sale NOW HERE
The Mount Isa Mines Indigenous Rodeo Championships is proudly supported by the Queensland Government.
The Mount Isa Rodeo Festival is supported by the Queensland Government through Tourism and Events Queensland.
